Hi, I'm Joe

After graduating from the University of Sheffield with a 2:1 in Aerospace Engineering, I spent over four years at Digital1, a digital marketing agency in Manchester. There I managed technical operations and ran digital advertising campaigns, learning first-hand what makes people click, engage, and convert.

That experience is the foundation of everything I build now. Most web developers focus on code and design. I focus on results because I've seen thousands of ad campaigns where the landing page made or broke the entire investment. The right page structure, the right CTA placement, the right messaging hierarchy. These aren't just design choices, they're marketing decisions.

I founded JCR Web Solutions to bring that perspective to every project. AI tools let me deliver at freelancer speed and pricing, but the marketing thinking behind each site is what sets the work apart. Whether it's a simple brand site or a full-stack web application, every project gets the same strategic approach.

I work with businesses across the UK, from personal brands launching their first site to established companies needing custom web apps and analytics platforms.